City firm designs app for Cornbury extravaganza (From Bicester Advertiser)

City firm designs app for Cornbury extravaganza

6:00pm Wednesday 27th June 2012 in News By Andrew Smith, Business Editor. Call me on 01865 425460

Marketing executive Jenny Battulga, front left, and project manager Holly Davis, front right, and other members of the team with iPhones featuring their Cornbury Music Festival app.

VISITORS to the Cornbury Music Festival can have an instant guide to events at their fingertips, thanks to an Oxford firm.

Web design and digital marketing company Obergine, based in Park End Street, has designed an app for iPhone users which will allow them to keep track of who is playing where as well as last-minute running order changes. The app provides artist details and allows users to filter by stage and date as well as bringing updates from the Children’s Zone and comedy tent at the festival which starts on Friday at Great Tew and runs through the weekend.

Obergine marketing executive Jenny Battulga said: “The app is linked to the website so any new information is relayed to users immediately.

“It is free and easy to access and a map of the site is included to help people find their way around.”

The Cornbury app is one of the first to be developed by Obergine, which employs 13 staff at its base in the Jam Factory. It also produced an app for the Oxfordshire Science Festival in March.

Cornbury Festival director Hugh Phillimore said: “It’s the most efficient way to give festival goers the latest updates on stage time changes and all the last-minute additions that can happen during the weekend.”

The festival is celebrating its ninth year with up to 20,000 people expected to attend over the weekend.

It features more than 30 acts, including Jools Holland, Elvis Costello, and Macy Gray.

• The app is available from iTunes or see ober.in/cornburyapp